Headless Ecommerce Platforms: A Comprehensive Guide
In the world of ecommerce, the buyer’s journey is no longer straightforward. The internet provides potential customers with multiple platforms for purchasing products. They include social platforms, mobile devices, online marketplaces, augmented reality, as well as smart devices integrated with smart homes and vehicles. Headless ecommerce platforms provide the foundation to interlink platforms for a […]
8 Strategies to Improve Your Customers’ Online Experience for Black Friday and Cyber Monday
Black Friday began in the 1980s, when merchants in Philadelphia started to use the term “Black Friday” and associated it with a boost in brick-and-mortar retail sales. Three decades later, Black Friday has become one of the biggest sale days for retailers. The ecommerce industry later coined Cyber Monday to promote their online sales following […]
Easing Checkout Frustration: The History of 1-Click Checkouts in Commerce
First name. Last name. Shipping Address. Payment information. Billing Address. Delivery method. Repeat, for every purchase. Exhausted yet? Customers often abandon their online shopping carts when the checkout process feels too extensive and time consuming. Every abandoned cart contributes to a loss in revenue for ecommerce businesses. In order to mitigate this issue, Amazon decided […]
Upstart Commerce and MACH Architecture
Monolithic architecture is easy to control but inflexible in comparison to MACH architecture. Etsy, the very famous e-commerce giant, quickly realized this in 2007 and decided to make necessary changes to be future-ready. Switching to MACH architecture their performance issues. Now, due to COVID-19 and MACH architecture, Etsy closed its annual revenue at a whopping […]
Cloud-Native SaaS: The Future of Software Development & Agility.
Back in 2008, Netflix faced a major setback when its databases went corrupt for three days. They failed to deliver DVDs to stakeholders on time creating huge losses. To ensure this situation never happened again, Netflix decided to switch to a horizontally scalable distribution system. Employing Amazon Web Services (AWS) and following the cloud-native approach, […]
Why You Should Implement the Subscription Model
The concept of subscriptions is definitely not a new one. In fact, historians are able to trace it from the early 1800s. From fresh milk bottles to newspaper deliveries, our ancestors subscribed for all kinds of basic necessities. The modern world has not left subscriptions behind. In fact, e-commerce organizations are retaining customers by offering […]
Managing Order Management Systems in the Retail Industry
The e-commerce industry has evolved greatly since the rise of the pandemic. Business owners have faced big challenges and the competition has grown significantly. The question you need to ask yourself is “How do we keep up with a customer’s expectations and stand out among competitors?”. An order management system plays an important role in […]
How to Test an E-Commerce Platform: A Detailed Guide
Due to rapid changes in the retail e-commerce industry, testing e-commerce platforms is vital. One of the most notable changes in customer interaction from 2021 to 2022 is how much time they spend browsing a website before purchasing. According to a statistic by Oberlo, there are 2.14 billion people who shopped online in 2021 and […]
What is Unified Commerce? And Why is it a Necessity in 2022
What is unified commerce? Unified commerce is a single platform that provides a consistent experience across all channels. This gives customers the ability to purchase products through any channel they choose, whether it’s in a store, online, or through a mobile app. Unified commerce provides a single view of the customer and a single inventory, […]
3 Reasons to Start Dropshipping in 2022
Dropshipping is prevalent that every stakeholder in the e-commerce industry is aware of. While it is not a new concept, it has quickly gained popularity in recent years. In fact, according to a study conducted by Market Data Research, the dropshipping market should record a compound annual growth rate of 32% in the coming three […]