Holiday Reflection: Rethinking Your Ecommerce Platform for Future Success
Increased traffic and sales put ecommerce platforms to the test during the holiday season as they set goals for success. As online traffic and sales increase, it’s important to fine-tune your platform’s performance. But beyond the numbers and transactions, take a moment to reflect on your holiday performance. It’s about analyzing what worked, what didn’t, […]
The Benefits of Ecommerce Promotions in 2024
Gaining new customers isn’t simply about having an eye-catching website or trending products; it’s about gaining online shoppers’ attention and building loyalty. That’s where promotions come into play, from discount codes and digital rewards to social media exclusive discounts. Promotions are an integral part of a successful ecommerce strategy. Almost every ecommerce retailer uses promotions […]
Retailer’s Guide to NRF 2024
Get the most out of NRF Retail‘s Big Show in 2024 with our Retailer’s Guide NRF 2024 Retail’s Big Show, hosted at the Javits Convention Center in New York City, is almost here! From January 13-16, 2024 retailers, vendors, and industry leaders will come together for an amazing networking opportunity. If you plan to attend […]
Optimizing the Mobile Cart Experience with UpStart Commerce
As more shoppers gravitate towards mobile shopping, optimizing the mobile cart experience is more important than ever. According to Barilliance, mobile shoppers have the highest abandonment rate at 85.65% whereas desktop users have an abandonment rate of 73.07%. Small mobile screens are an easy problem to point fingers at when troubleshooting mobile cart abandonment rates […]
Lowering the Total Cost of Ownership (TCO) in Retail Ecommerce
As retailers adapt their ecommerce platforms to market trends, hidden costs often lurk beneath the surface of monolithic ecommerce platforms. These “invisible” expenses stealthily take away from your profitability. To address these issues and significantly lower the Total Cost of Ownership (TCO), retail companies are increasingly turning to modern ecommerce platforms. Understanding Ecommerce Total Cost […]
AI in Ecommerce: Delivering Positive Customer Experiences
Retailers are required to adapt to industry trends and consumer demands in order to stay ahead of the curve and thrive. As the shopping behavior of consumers has shifted dramatically, it emphasizes the need for a seamless, customer-centric approach. Positive customer experiences are the cornerstone of ecommerce success. Although some trends are changing, AI-powered solutions […]
What Does The End of Third-Party Cookies Mean For Ecommerce Marketing
The end of third-party tracking cookies has been a long-awaited shift for digital marketers and retailers alike. Many ecommerce marketers have been anticipating this change and preparing accordingly. If you have not started to adjust your marketing strategy to shift its focus from third-party to first party data, it’s not too late. Google has announced […]
Enhancing Microservices Security: The Role of API Gateway and Service Mesh
Staying ahead of the ecommerce curve is paramount to a retailer’s success. Retailers need to adopt future-proof technologies that not only improve performance but also increase security. Microservices architecture has quickly gained traction in recent years for its scalability and agility. This blog post explores the ways API gateway and service mesh enhance microservices security. […]
Leveraging Ratings and Reviews: Supercharging Retail Sales
In today’s hyper-connected digital age, consumer behavior has continued to evolve. However, ratings and reviews continue to be a key strategy that boosts sales for retailers. These digital testimonials have transformed the way customers make purchasing decisions, offering a plethora of benefits for retailers willing to embrace this trend. How Ratings and Reviews Boost Sales […]
Tracking M-Commerce: The Most Important Metrics for Mobile Retail
As mobile shopping continues to grow in popularity, shopping habits also evolve. As a retailer, understanding and tracking the right m-commerce metrics is crucial to thriving and growing commerce businesses. In this blog, we will discuss the most important metrics for m-commerce success, helping you unlock the full potential of your retail business. M-Commerce Conversion […]
